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We provide strategy consulting in several steps.

1. Initial review and assessment of your business
We would like to talk and discuss your business, find out your current status, your problems (if any), your products/services. We would then devise a plan of action to create the strategy required to build and grow your business .. this might involve some basic research, analysis of how you do your business, analysis of all potential markets of your products/services.

We answer the key questions:
1. What does your customer want or need in terms of your products and/or services?
2. What are the right markets for your product/service – and how to prioritise them.
3. Have you accurately defined the primary focus of your market?
4. What do you know about your important customers that your competitors don't know?
5. How can you differentiate your company/product/service from those of your competitors?

This process ensures that our strategies and recommendations are always based on the realities of the business and the unique needs of your target market.

2.  Commitment
On presenting our initial ideas – we ask you to sign an initial document to ensure mutual confidentiality.

On submission of our basic plan on how we are going to achieve the above and once both of us agree to proceed, there would be a one-time small fee (depending on the size and nature of your company) and charged only after the first meeting, to show some commitment to providing assistance where and when needed, general business information, financial data and so on, in order to finalise our recommendations.

Once agreement to proceed has been reached, we will come back to you with a broad outline of how we are going to go about it, what is required from both sides, what we expect to achieve, some timing and a proposal on our performance based remuneration.

3. Set growth targets
We will also set growth targets within a given term, based on the implementation of our ideas and strategies. If requested, we will overview the implementation process either with your own existing suppliers (advertising/PR agency, art studio, printers, copywriters, photographers, etc) or we can sub-contract to the right people, on your behalf.

4. No income, no fees
Thereafter, we work on a ‘results-based’ system. We charge a percentage on the increased amount of revenue we create for your business. It’s simple and risk free !

At worst you spend a couple of hours talking to us and talking about your business, in an analytical manner – not a bad thing in itself.

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